O stanowisku

Hey there!

We're Fortuna Entertainment Group, and we’re excited to share why we’re a team worth joining.

Founded in 1990, FEG is a top player in the betting and gaming industry. We proudly serve millions of customers across seven European countries – Czech Republic, Slovakia, Poland, Romania, Croatia, Montenegro, and Lithuania – with our Business Intelligence operations based in India and two hubs in London and Madrid.

FORTUNA

Fortuna online zakłady bukmacherskie Sp. z o.o. to legalnie działająca firma z branży bukmacherskiej, będąca częścią wiodącego operatora gier i zakładów Fortuna Entertainment Group. Firma zapewnia rozrywkę i emocje miłośnikom sportu, oferując zakłady na różnorodne wydarzenia sportowe oraz stawiając na innowacje i wysoką jakość obsługi klientów. Działa na rynku od ponad 30 lat i wyróżnia się zgranym zespołem oraz kulturą feedbacku. Główna siedziba znajduje się w Cieszynie, a firma posiada także oddział w Warszawie. Fortuna oferuje pracę przede wszystkim na umowę o pracę, ze świadczeniami takimi jak dofinansowanie zajęć sportowych, prywatna opieka medyczna, dofinansowanie szkoleń, ubezpieczenie na życie, możliwość pracy zdalnej i wiele innych benefitów.

Profil →

Czy do nas pasujesz?

At least 3 years' experience as an SEO specialist.
Fluent English, both oral and written (at least C1).
Knowledge of ranking factors and search engine algorithms.
Working knowledge of how AI search and answer engines (AI Overviews, ChatGPT, Perplexity, and similar) retrieve, rank, and cite content, and how this differs from traditional search engine ranking factors.
Experience with structured data/schema markup implementation.
Familiar with a range of SEO and AI-visibility monitoring tools and the latest trends and best practices in SEO, SEM, and AI-driven search.
In-depth experience with website analytics tools (e.g. Google Analytics).
Knowledge of Google Search Console.
An annual bonus
5 weeks of holiday
Flexible working hours and hybrid working arrangements
An individual career development plan
Meal allowance
Cafeteria Benefit System (sports, culture, travel, health)
Employee events, well-being programs, and internal activities
Employee Referral Program
International environment with stable background
In-house barista, refreshments, and weekly fruit days
Access to internal tools and modern HR processes
Partner discounts (Dr. Max, Datart, Škoda Auto, and other)

Czym się zajmiesz

Define and lead the international organic growth strategy, with direct accountability for traffic, visibility, customer acquisition, and revenue generated through SEO.
Plan and execute technical and on-page SEO initiatives, optimizing website architecture, content, internal linking, and keyword strategies to maximize search engine rankings.
Develop and enhance brand visibility across both traditional search engines and AI-powered platforms (ChatGPT, Copilot, Gemini, Perplexity, Google AI Overviews), ensuring content is optimized for LLM discovery, retrieval, and citation.
Own the structured data and schema markup strategy, while monitoring brand presence in AI-generated answers and establishing dedicated AI visibility KPIs alongside traditional SEO metrics.
Collaborate with content, development, and PR teams to strengthen brand authority, trustworthiness, E-E-A-T signals, and digital PR/link-building efforts, increasing both search performance and AI recognition.
Analyze and report on organic channel performance using SEO and AI visibility tools, translating data into actionable business insights and promoting SEO and AI search best practices across the organization.

Benefity i zalety

You’ll be part of a team that embraces bold ideas and delivers its promises. We’re committed to providing exceptional betting and gaming experiences tailored to our customers’ needs, bringing fun and games to them. We also know that behind these experiences is a great team, which is why we invest…

Where We Work?

Our vibrant Prague office, located in the modern Churchill II building, is where work meets fun! Enjoy perks like our very own barista, 24/7 company gym, a game room, and a relaxed atmosphere where colleagues are as friendly as they are skilled.

Current Opportunity

Right now, we´re seeking a Group Senior SEO Specialists to join our Customer Engagement team, responsible for the strategy and execution behind organic discovery of FEG's brands and websites — across traditional search engines and the fast-growing landscape of AI-driven search and answer engines…