Senior SEO Specialist

About the role

G2A.COM is the world's largest marketplace for digital entertainment. On our platform, over 35 million people from 180 countries have already purchased more than 145 million digital items. Why? Sellers from all over the world present a rich offering of over 125,000 digital codes for games, software, gift cards, subscriptions, DLCs, in-game items, and various digital entertainment. We are a safe marketplace, where sellers guarantee instant delivery.

What else sets us apart? G2A.COM is a place co-created by a team of around 400 exceptional experts representing 10 nationalities. Most of us work in a hybrid model, some remotely, or on-site in a chosen location. Our R&D center is in Rzeszow, we also have office in Warsaw. The company's main headquarters are in Hong Kong, with the central office in Amsterdam.

We address each other by our first name, we are supportive, and we share knowledge. We operate based on DEI values, Diversity, Equity, and Inclusion and provide extensive development opportunities, in 2025, we delivered approximately 86 development and wellbeing events. We work in a dynamically changing environment, continuously implementing and utilizing the latest technologies such as artificial intelligence (AI) or augmented reality (AR).

Our mission is to seek new opportunities, pursue continuous growth, and deliver engaging entertainment. G2A’s vision is to build and strengthen its position as a…

Responsibilities

1. 1

   Planning and carrying out SEO activities covering on-page, off-page, and technical optimization, along with initiatives designed to boost organic visibility and traffic across key areas of the website

2. 2

   Helping shape and roll out the SEO strategy alongside the Organic Growth & AI Visibility Team Leader

3. 3

   Running technical and content SEO audits and turning their findings into practical recommendations and optimization initiatives

4. 4

   Improving and optimizing the website by working on its structure, information architecture, internal linking, and content so it best serves the needs of users and search engines

5. 5

   Analyzing keywords, search trends, and user behavior

6. 6

   Working together with the Content, Product, and Technology teams to plan and implement SEO-related changes, especially in areas like Core Web Vitals, indexing, and structured data (Schema)

7. 7

   Tracking and analyzing SEO performance by monitoring visibility, organic traffic, rankings, and CTR, drawing useful insights from the data, and reporting on outcomes

8. 8

   Helping grow the AI Visibility (GEO) area by adapting website content and structure to the changing search ecosystem and the new ways users find information

9. 9

   Staying on top of search engine algorithm updates and market trends, testing new solutions, and turning SEO best practices into concrete initiatives

10. 10

    Passing on knowledge and supporting the SEO team's growth through mentoring, consultations, and subject-matter guidance for less experienced specialists

11. 11

    Actively helping reach the organization's strategic goals, particularly in the TRX and REVE areas

12. 12

    Carrying out additional tasks assigned by the direct manager, as long as they fall within the scope of responsibilities and competencies relevant to the position

Benefits & perks

• You can work 100% remotely, in a hybrid model, or from the office, the choice is yours
• You receive all the necessary work resources, such as a laptop and a phone
• We can provide and deliver ergonomic and electronic equipment for your home office, such as footrests, stability balls, chair with back support, monitor, mousepad, laptop docking station, mouse, keyboard, headphones
• We provide an opportunity for realizing new ideas and appreciate them a lot
• We encourage the development of skills and competences with internal and external trainings
• We value DEI, Diversity, Equity & Inclusion
• We support grassroots initiatives and take part in charity events
• We offer valuable benefits, such as: the welcome pack, vouchers for the Motivizer platform (each month the employees receive a pool of 250 points they can spend on many products and services available in the system), private healthcare, the MultiSport card, an opportunity to take part in internal
• Hybrid and/or remote
• Private healthcare
• MultiSport card
• Work resources
• Motivizer vouchers
• G2A discount codes
• Welcome pack
• Flexible work system
• Development of skills
• Intracompany trainings
• External trainings
• Other